STAFFONLY illustrates unlimited imaginations which beyond the word itself. They focus on the logic hidden from the appearance and the sense of communal recognition from the groups and communities. The development on the fresh concept and identity is the essential first step in the symbiotic design process. It leads to a series of curated materials and colors choices for an ironic and provocative take on fashion that is enhanced by functional and sculpted silhouettes. They visualized that "a STAFFONLY man always has an abundance of curiosity and a sense of humor, and he is willing to break the boundaries and to explore the unknown era of the world."

• SHIMO ZHOU

  Co-founder

  Graduated from London College of Fashion BA womenswear in 2013 then obtained a distinction degree in MA menswear in 2015. She has worked in several fashion houses includes Alexander McQueen/Erdem during her study in London.

• UNE YEA

  Co-founder

  Received the MA degree in accessory design from the Royal College of Art in London and shown her graduation collection as final on the graduation show. Her design always containing sharp ideas and avant-garde appearance. She won the “Best Fashion Item" in Paris “Who’s Next” 2014 fashion award. She worked as menswear designer in Armani headquarter in Milan before established the brand.

  
  

  
  

• CORY CHENG

  CEO

  Education background in science and engineering, more than 15 years of experience in fashion brand management and consulting at home and abroad.

• AMY WU

  Senior Production Manager

  Over ten years experience working for street wear brands and designer brands leads to her abundant experience in production/quality management and supplier chain coordination.

• JAY ZONG

  Senior Technician

  He has worked with several fashion houses includes J.W Anderson/ Christopher Kane and several fashion institutions during his over-ten-year-experience in UK.

• GUANGXIA LI

  Senior Pattern Cutter

  She has worked for first tier menswear brand over ten years and excelled in pattern cutting and volumn shaping.

• YOON ZHAO

  Marketing Executive

  Have rich experience in brand marketing, and be sensitive to fashion market trends. Be good at content creative planning and project implementation.

• RONG BAO

  Design Assistant

  London College  Fashion (MA)